Amazon has officially announced the dates for their annual Prime Day sales event. This year, Prime Day will begin at 12:01AM PT on Tuesday, July 16th and run through Wednesday, July 17th. As in previous years, this two-day sales extravaganza is exclusive to Amazon Prime members. It is akin to Black Friday, with many sought-after items dropping to their best prices of the year.
Historically, some of the best deals on Prime Day have been exclusive to one of the two days, while others appear as lightning deals with limited availability. Additionally, there will be invite-only deals that customers can sign up for in advance on the product page. The deals will cover a wide range of brands, including Sony, Peloton, and Amazon’s own products like Echo speakers, Fire TV sets, Ring cameras, Kindles, and Eero routers.
Amazon is already offering discounts on many of their products leading up to the event. This includes the latest Fire TV Cube, third-gen Echo Show 8, and Kindle Scribe. In addition to physical products, there will also be deals on digital goods and services. New subscribers can get five free months of Amazon Music Unlimited, up to 50 percent off select movies and shows, and discounts on Prime Video Channels like Starz and Crunchyroll.
While Amazon’s Prime Day is a major event, competing retailers have tried to steal the spotlight with rival sales. Walmart, for example, has announced their Walmart Deals event on July 8th. However, Amazon will also collaborate with select partners, including smaller brands like PopSockets, to offer equivalent sales during Prime Day. Customers will be able to purchase products from specialized brands using Amazon’s “Buy with Prime” option, which includes free delivery and other Prime benefits.
Prime Day will not only be limited to the US but will also take place in the UK, Spain, Australia, Germany, Mexico, Japan, and nearly 20 other regions around the world. This global reach allows Prime members from various countries to take advantage of the deals and promotions offered during the event.
Amazon’s Prime Day 2024 is shaping up to be another exciting sales event for Prime members. With exclusive deals on a wide range of products, discounts on both physical and digital goods, and collaborations with select partners, Prime Day is set to be a shopping extravaganza that customers won’t want to miss.
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