Social Media

The integration of artificial intelligence (AI) into social media platforms is continuously evolving, with TikTok at the forefront of AI innovation. While many social platforms are still searching for effective use cases for generative AI, TikTok’s Chinese sister app, Douyin, is experimenting with generative AI search. This feature has the potential to enhance user discovery
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The recent activities of X have left many users questioning the integrity of the platform. While it may not be “juicing” the numbers of MrBeast’s first video upload, it is still engaging in deceptive practices that undermine its credibility. By misrepresenting data and promoting misleading information, X is not only alienating its user base but
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In an effort to provide more opportunities for agencies and creators, Meta is launching a range of new creator management tools within its Business Suite. These tools aim to streamline the process of managing talent across Meta’s apps and facilitate brand sponsorship deals. With an increasing number of creators seeking ways to monetize their audience,
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Snapchat has once again demonstrated its commitment to integrating augmented reality (AR) and classic art through its partnership with the Fine Arts Museums of San Francisco (FAMSF). This collaboration introduces an exciting augmented reality try-on feature in the latest exhibition showcasing 20th- and 21st-century women’s clothing in the United States. FAMSF invites visitors to experience
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WhatsApp continues to revolutionize messaging with its latest updates for Channels. These new features are aimed at enhancing group engagement, providing a range of creative options for admins to connect with their audience. In this article, we will delve into the exciting additions of in-stream polls, voice notes, and the ability to share public Channel
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With the exponential growth of TikTok over the past few years, it comes as no surprise that analysts predict the popular social media app will lead the way in social eCommerce. TikTok has already established itself as a platform for influencers to showcase products and drive sales, but the question remains whether it can successfully
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