WhatsApp, the popular messaging service owned by Meta, is reportedly working on adding support for passkeys to its iOS app. The passkeys feature, which allows users to log in with their biometrics instead of traditional password authentication, has already been introduced on WhatsApp for Android. However, it appears that iPhone users will soon be able
Social Media
Reddit’s upcoming IPO has been the talk of the tech industry, with initial reports suggesting that the company was aiming for a valuation of $15 billion. However, this valuation seems highly ambitious when compared to other social media platforms. For instance, X, which has more than triple the number of users as Reddit, is currently
X, the social media platform, has been facing various challenges lately, including a reduced staff pool and concerns about child protection. In an effort to address these concerns, X CEO Linda Yaccarino is set to appear before Congress to explain the platform’s ongoing efforts to combat child sexual exploitation (CSE) material. To further enhance its
In a surprising turn of events, popular YouTuber MrBeast, also known as Jimmy Donaldson, re-posted one of his old clips on X and made a staggering $260k in ad revenue share in just a single week. This immense success left other X creators, who are earning around $1000 for similar numbers, baffled and questioning what
X, the popular social media platform, is embracing a “video-first platform” approach, and to further reinforce this strategy, it is introducing a new media tab. This upcoming feature aims to make it easier for users to discover the latest video content within the app. By analyzing the current trends and user preferences, X is strategically
X has recently announced a major expansion of its in-app job listings, allowing all X Premium subscribers in the U.S. to display open roles on their personal profiles as well as on business pages. This move represents a significant shift in strategy for X, which has traditionally only offered job listings to businesses through its
Instagram is at it again with another update for its Notes feature. This time, they have introduced a new test called Notes prompts, which aims to encourage group chats and increase engagement among users. By posing common conversation starters, users can now ask questions and view everyone else’s responses in-stream. It’s a small update, but
The integration of artificial intelligence (AI) into social media platforms is continuously evolving, with TikTok at the forefront of AI innovation. While many social platforms are still searching for effective use cases for generative AI, TikTok’s Chinese sister app, Douyin, is experimenting with generative AI search. This feature has the potential to enhance user discovery
The recent activities of X have left many users questioning the integrity of the platform. While it may not be “juicing” the numbers of MrBeast’s first video upload, it is still engaging in deceptive practices that undermine its credibility. By misrepresenting data and promoting misleading information, X is not only alienating its user base but
One common flaw in many marketing plans is the lack of a clear and focused strategy. While larger brands understand the importance of a well-defined marketing plan, smaller businesses often find themselves jumping from one trend to another without a cohesive strategy. To ensure that every aspect of your marketing efforts aligns with your goals