If you’re not paying for verification on Facebook or Instagram, would you ever consider it? What about if Meta added in some new features for paying users, like the capacity to add links in Reels? These are some of the options being considered as Meta looks for ways to drive more take-up of its Meta
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Google has recently made changes to its business listings in Search by introducing a new section that displays recent social media posts from connected profiles. This update brings a new element to Google Business profiles, providing businesses with the opportunity to showcase their social media content directly within Google Search and Maps. The new sub-section
WhatsApp has recently introduced a new feature that displays a label confirming end-to-end encryption (E2EE) within individual and group conversations. This label serves to assure users that the messages sent and received are encrypted and that WhatsApp does not store any of the information. This development comes in the wake of Meta’s concerns about implementing
As TikTok highlights, women now hold renewed cultural status and significant influence in marketing. This shift requires brands to reassess their creative approaches towards reaching women, viewing them not just as consumers but also as creative partners. This change in perspective is crucial for brands looking to harness the immense power that women possess in
TikTok has announced a new initiative in honor of International Women’s Day, launching a #WomenOfTikTok Creator Program. The program is designed to provide support and opportunities for female creators on the platform to break barriers and inspire their audience. This three-month program will offer participating creators the chance to connect with other trailblazing women and
WhatsApp users will have to wait longer than expected for the introduction of third-party chats feature, Meta revealed recently. The delay is due to the complexities involved in implementing end-to-end encryption (E2EE) architecture for third-party providers. While the European Union’s (EU) Digital Markets Act (DMA) mandates messaging interoperability within three months, Meta has cited technical
LinkedIn, the professional social network, is making a strategic shift in its approach to content by focusing more on collaborations with professional publishers. This move comes as part of LinkedIn’s broader mission to improve industry-specific engagement and connect professionals to economic opportunities. The platform has experienced significant increases in views of updates and public conversations,
TikTok, a popular social media platform, is facing challenges with EU regulators as it navigates the intricacies of complying with new rules for digital platforms. Despite these hurdles, TikTok is taking steps to align with the Digital Markets Acts (DMA) and ensure continued access for its 134 million European users. One of the key initiatives
Elon Musk’s personal beliefs and stances on certain issues have had a significant impact on the policies of his social media platform, X. One particular area of controversy has been X’s policies regarding “deadnaming” and misgendering of transgender users. Initially, X faced backlash from LGBTQ+ organizations for removing rules that prohibited such actions, as it
In an era where social media presence is crucial for brands and publishers, Meta’s Threads platform has taken a significant step forward by live testing its API with selected partners. Through this collaboration, possibilities such as post scheduling have opened up, enabling users to more effectively manage their Threads presence and engage with their audience.