Social Media

In an age dominated by rapid-fire information and the constant buzz of social media, many users often fall prey to simplistic narratives that promise empowerment or protection—even when such promises are hollow. Specifically, the recent trend of individuals claiming legal rights on platforms like Instagram by posting vague messages about their content is an exercise
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In a bid to enhance user engagement, WhatsApp has recently rolled out exciting new features to its Status updates. Recognized globally, the messaging platform owned by Meta continues to innovate within the realm of digital communication. The latest additions—status likes and private mentions—are designed to make interactions more dynamic and personal for both Android and
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The rapid evolution of artificial intelligence (AI) continues to captivate industries across the globe, particularly in entertainment and media. Recently, Meta, the parent company of Facebook, unveiled its latest advancement in this arena: Movie Gen, an AI model designed to generate realistic video and audio clips from user prompts. This article delves into the key
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As we move into 2025, the social media sector is undergoing a profound transformation. Driven by pressures from regulatory bodies and evolving corporate policies, alongside the rapid advancement of artificial intelligence (AI), marketing professionals must be agile and prepared. The explosive growth of social platforms and the emerging trends in content consumption demand that marketers
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As Halloween approaches, Snapchat is once again tapping into the seasonal spirit with the revival of its beloved content series, Phantom House. This innovative venture combines immersive storytelling with augmented reality (AR), encouraging creative expression among users while providing a platform for brand engagement. Brands like Maybelline New York, State Farm, and Hulu are essential
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In the realm of marketing, adaptability is key, and Corona, the well-known Mexican lager brand, has recently demonstrated this principle. Owned by Anheuser-Busch InBev (AB InBev), Corona pivoted from its traditional long-form video strategies to embrace the burgeoning realm of short-form content. This shift is crucial, as the landscape of media consumption evolves, heavily influenced
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In the ever-evolving landscape of social media, Snapchat has emerged as a powerhouse, particularly when it comes to influencing purchasing behavior among users. Recent findings from a survey conducted by eMarketer reveal compelling data on the app’s impact on consumer spending. Contrary to typical assumptions that platforms like TikTok or Instagram drive most sales, Snapchat
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In an era dominated by social media, users are increasingly voicing their desire for a streamlined experience. Specifically, many have expressed interest in a “following-only” feed on platforms like Instagram and Facebook—where the latest posts from accounts they consciously choose to follow take center stage. However, recent insights from Instagram’s chief, Adam Mosseri, indicate that
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In a significant enforcement of data protection regulations, the lead privacy regulator of the European Union imposed a hefty fine of 91 million euros (approximately $101.5 million) on Meta, the parent company of Facebook and Instagram. This ruling, issued by Ireland’s Data Protection Commission (DPC), stemmed from a serious oversight in how Meta handled user
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