Social Media

When Microsoft provides quarterly updates on LinkedIn’s performance, a familiar pattern emerges. The announcements invariably include claims of extraordinary session growth and “record engagement” that has supposedly reached new heights each quarter. This trend, although predictable, raises questions and warrants a closer examination of the validity behind these metrics. Since 2018, LinkedIn’s updates have become
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Snap Inc. has unveiled plans for a new iteration of its popular Snapchat app, aptly named “Simple.” CEO Evan Spiegel disclosed these developments during the recent quarterly earnings call on Tuesday. Designed to enhance user engagement, the new app will focus on a more streamlined experience, connecting with users who may find the current platform
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In an era where technology and artificial intelligence drastically reshape various sectors, LinkedIn has taken a bold step forward with the introduction of its Hiring Assistant. Announced recently, this groundbreaking AI tool aims to streamline the hiring process for recruitment professionals, offering a range of automated functions designed to enhance efficiency and candidate engagement. By
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As TikTok continues to cement its status as a global social media giant, its performance in Europe is drawing significant attention. With the recent disclosure under the Digital Services Act (DSA), we can glean valuable insights into TikTok’s operational strategies, user engagement, and content moderation practices. This report, which spans the first half of the
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In an effort to foster more dynamic interactions, WhatsApp has introduced its latest feature, “Private Mentions,” designed specifically for the Status function. This update positions WhatsApp Status as a competitive player in the realm of ephemeral content sharing, akin to the Stories available on Instagram. Despite its slower climb to popularity compared to its counterparts,
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TikTok, a platform primarily recognized for its entertainment and viral content, is taking a significant step towards redefining its role in education, particularly in the field of science, engineering, technology, and mathematics (STEM). Originally targeting a younger demographic — specifically users aged 18 and under in the U.S. — TikTok has expanded its STEM-themed feed
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YouTube has never ceased to innovate, ensuring that creators have the tools necessary to connect with their audience and maximize revenue. In a recently rolled-out update, the platform introduced a series of features designed specifically to cater to the rising popularity of Shorts and enhance live streaming experiences for creators. This article delves into the
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